Search Engine Optimization

Making your presence known and building your digital authority with excellence.

Ready to take the leap?

Some decisions in life require a leap of faith. SiteCrafter Labs is here to help you along the way.

  • Submit an SEO campaign inquiry

    Use our inquiry form to submit a request to strategize and execute your SEO campaigns.

  • Book strategy call

    We will book a strategy call with you to assess if can work together and what your ideal SEO strategy could be.

  • Execute campaigns

    Using the strategy we develop together, we run your SEO campaigns and monitor your website's performance regularly, making necessary tweaks and adjustments along the way.

Do you know the secrets of what it takes to be found online?

Free guide

Search Engine Optimization (SEO) is the art of strategizing, designing, and developing websites to rank higher on Google search results. Neglecting SEO means neglecting your business. Download our free guide to learn more about SEO.

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Do you have some pending questions?

Here are some of the most common questions we've been asked before.

Let's get crafting
  • What is SEO?

    SEO stands for Search Engine Optimization. It is a mission-critical process that we follow to increase website visibility on search engines like Google to increase brand awareness, generate website traffic, and generate leads. Websites built without SEO strategy are highly likely to be ineffective in accomplishing important business goals (ex. getting more customers through your website alone).

  • Why is SEO important for a business?

    Businesses most often want to sell a service or a product. If a business can get its service or product in front of more people, they are likely to make more sales. Considering that a website is a 24/7 sales tool for a service business, getting more people to view the website increases the odds of selling. To summarize, implementing SEO best practices in the design, development, and marketing of your website is tied with your business success.

  • What is local SEO?

    Local SEO is a special type of SEO strategy that is used by businesses to target local searches conducted by nearby customers. For example, searching the keyword “HVAC company near me” on Google will produce a search engine results page (SERP) that outputs a map of all local HVAC businesses in the searcher’s nearby vicinity. Brick and Mortar companies love local SEO because most of their sales are conducted in person, which means people travel from nearby places to buy from them. Local SEO puts them in front of these customers to help increase their reach.

  • How long does SEO take to complete?

    SEO takes time for results to show. It can take months and in some cases years. SEO is also not a one-time endeavor, rather it requires ongoing monitoring and management to ensure that your web pages remain ranking at the top. Google keeps its ranking algorithm a secret and it makes regular changes to how it ranks web pages. Additionally, user behavior also changes and so staying on top of such a dynamic environment is crucial for any business.

  • How much does SEO cost to implement?

    Since SEO is not a one-time implementation, you should expect to pay monthly, annual, or campaign-based fees. At SiteCrafter Labs, we work with you to understand your needs and craft custom SEO strategies that help you increase visibility in front of your target audience. Book a free 15-minute consultation call to see what SEO might cost you and how it could be implemented.